ENDYMA’s research installation on Helmut Lang

One of the stops during our shoot in Athens was the fashion vault of Michael Kardamakis a.k.a. Endyma–who has the largest Helmut Lang archive in the [...]

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Denim Days in Music City

Nashville, home of country and western, is in many ways the exemplary denim town. Today Nashville Denim Days kicks off. This is our soundtrack. Five must-hear [...]

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Tales of Indigo: Blu Ceramics by Sinem Celik

Among shelves packed with denim paraphernalia, there are small stacks of plates and coffee cups that also boldly wear the indigo colour. These artisanal ceramic pieces [...]

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Shin Denim opens up new markets for Denim

Back in the 1960s, Japan’s youth began to notice and demand replicas of American blue jeans that they saw in Hollywood films. But it was not [...]

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A LOVE CHILD GONE WILD

Few experiences are more universal than the thirst for a good story – and a comfortable pair of jeans. Book of Denim, Volume 2 quenches both [...]

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The Wrevolution can be televised

Last year, Wrangler returned to the 1970s to mark its 70th anniversary with a remarkable collection backed by an equally fresh  campaign. Celebrating the time that [...]

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